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Preparing Your Small Business for Sale

  • Writer: Bek Pink
    Bek Pink
  • Nov 3
  • 4 min read

Updated: Nov 4

How to get your business ready for a smooth and successful handover

Deciding to sell your small business is a big step. Whether you are moving on to a new chapter, scaling back, or simply ready for change, preparing properly can make all the difference to the outcome. A well-prepared business is not only easier to sell but also more attractive to buyers, which can help you secure a better price and a smoother handover.

Here are the key things to consider when preparing your business for sale.

Protect Your Business

Before you share any details about your business, make sure you are protecting yourself and your hard-earned work.

  • Always ask potential buyers to sign a Confidentiality Agreement (also called a Non-Disclosure Agreement).

  • Make sure your business name, logo, and assets are registered or trademarked, so they are clear inclusions in the sale.

  • For privacy reasons, do not hand over client information until the sale is complete.

This step not only safeguards your business but also demonstrates professionalism to potential buyers.

Get Your Financials in Order

Most buyers will want to see at least three to five years of financial records. Having these ready and accurate is one of the strongest signals that your business is healthy and well-managed. Documents to prepare include:

  • Profit & Loss statements (3–5 years)

  • Balance Sheets (3–5 years)

  • Your most recent tax return

  • Depreciation schedule

  • Stock take/inventory records

  • De-identified customer or student list

  • Asset register

Your accountant is your best ally here, so lean on their expertise.

Organise Your Operations

Buyers want reassurance that the business can run smoothly without you. This is where clear systems and processes become valuable. Consider preparing:

  • Company policies

  • Procedure manuals

  • Training materials

  • Notes in preparation for a transition or handover period

The more structured and documented your operations are, the more attractive your business will appear.

Staff Matters

If your business has staff, make sure all contracts, paperwork, and certifications are up to date. Potential buyers want clarity on who is employed, their roles, and what qualifications or certificates they hold, particularly if they are essential to the work being performed. Be prepared with:

  • Current staff contracts

  • Qualifications

  • Certificates (First Aid, Working With Children Checks, etc.)

  • A de-identified profile overview, outlining staff numbers, hours, and roles

It is your decision whether to let staff know before or after the sale. There are pros and cons to both, so consider carefully what will work best for your situation.

Timeline and Transition

Think about your ideal handover date. Is it best at the beginning or end of a term, quarter, or financial year? Agreeing on a clear transition period helps both you and the buyer plan with confidence. This can be written into your sale contract, along with any handover support you are willing to provide.


Hot Tip: Selling a business can take time. Start early!

Setting the Right Sale Price

Pricing your business can feel tricky, especially when there is no dollar value for the love you've poured into it. Factors to consider include:

  • Turnover and profitability

  • Assets included in the sale

  • Goodwill, such as your reputation and customer loyalty

If you are unsure how to value your business, seek an independent valuation or talk to your accountant. An experienced professional can also walk you through common valuation formulas. This professional guidance can be an important step to setting realistic expectations and avoiding disappointment.



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Image credit: Pexels AS Photography


Presenting Your Premises

First impressions matter. If you are selling a brick-and-mortar business, most buyers will want to visit your space before making an offer, so ensure your premises are clean, tidy, and inviting. A fresh coat of paint or a spring clean can go a long way.

Have your lease agreements and any operational permits ready for inspection.

Finding the Right Buyer

There are several ways to find potential buyers:

  • Work with a broker to manage the process

  • List your business on sites such as seekbusiness.com.au

  • List on relevant sales groups on Facebook

  • Quietly network with colleagues, staff, or clients (if you are comfortable)

If you want to keep the sale private, avoid public conversations with staff or clients and ensure your online listings remain anonymous.

Engaging a Lawyer

A good lawyer is invaluable during this process. They can help with:

  • Preparing Confidentiality Agreements (Non-Disclosure Agreement)

  • Preparing the Heads of Agreement

  • Preparing the Sale Contract

  • Negotiating contract terms

  • Managing settlement and the transfer of funds

Legal guidance ensures everything is above board and stress-free.

Final Thought

Preparing your business for sale takes time, but it is worth the effort. Clear financials, organised systems, up-to-date staff records, and a polished space all help you present your business in the best light and achieve a smoother, more profitable sale.

The key is to start early, be thorough, and surround yourself with the right professional support.

Ready to Prepare Your Business for Sale?

At Bek of All Trades, I help small business owners get their businesses in order—whether that’s streamlining systems, documenting processes, or making sure you feel confident heading into a big transition. If selling is on your horizon, get in touch for bestie-in-the-know guidance and support, because I've been there, done that, a few times!


To help you get the ball rolling, download my Preparing Your Business For Sale Checklist below.


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Australian based Online Business Manager.

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